Now, before I say anything else, I want to note that I have never played this game and I actually don't have the strongest idea how to play from the Kickstarter. After all if it is that small, if they actually gave way how to play the game, that would take away some of the incentive for people to actually back Kickstarter.
What I do know is that the Name of God is designed to be played with no GM and minimal setup time. Essentially, pull out the cards and go. Pretty cool if it can pull that off.
The American Gods and Anansi Boys are cited as inspirational works for the names of God. Which is really cool, I like both of those books. Apparently, the players are the homeless and the insane... and they just very might be gods. The idea of starting off as the wretched of the earth, people who are on the very fringe of society and transcending that to become something very special, that could make some great story telling.
Particularly because no one promised a happy ending.
The mechanical side of the game comes from the fetish cards. In this case, we mean fetish like a similar ceremonial objects as opposed to a kinky behavior. These fetish cards grant characters moves like in Apocalypse World. (And its no secret I'm a big fan of Apocalypse World) I don't know if folks hold onto one entire game or if they are interchangeable and get mixed up as players need them.
Now, the cool part is that the stretch goals are more fetish cards. But not by the designer of the game. Instead, each one will be designed by an established indie game designers. Honestly, if the game is any good, that'll just make it better.
At the very least, The Name of God is a very interesting experiment. And, who knows, it might be fun.